Client: Rodenstock
Agency: Serviceplan Campaign 1
Role: Art Director
Year: 2018
For Rodenstock we developed a comprehensive redesign of the website. Basically, the complete user experience has been investigated and improved. Everything is much easier and, above all, much clearer and easier to find. The clear structure guides the user to his destination and helps him to find the right spectacle frame or lens at any time. The color world has also been greatly reduced. So now subtle colors such as white, gray and black provide a good contrast.
Selected Works
Hoffmann Mineral - RedesignCampaign
Kindernothilfe - Campaign 2021Campaign
Staybl AppFor Good
WEY – Website Layout ConceptWebsite
JOYN – Frau Jordan stellt gleichCampaign
BMW AFTERSALES - Brand RelaunchCampaign
Salomon Shoepon: Do Sports. Get Sports.Product Design // PR
BMW AFTERSALES – ServicesCampaign
BMW MOTORSPORT - DTM BeautyshotsCampaign
DEUTSCHE LUFTHANSA – E-Dialouge.E-Dialouge
Tierpark HellabrunnPhoto
Wald und WiesePhoto
Calling SchnellPhoto
CroatiaPhoto
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